MILITARY WOMAN IN CHINESE AND UKRAINIAN ELECTRONIC MEDIA: TRENDS AND TENDENCIES

Examination of gender specifics of processes, which are take place in China and modern Ukraine and their comparison is an important component of the scientific discourse of domestic social and humanitarian studies. This article focuses on the representation of female military personnel in Chinese and Ukrainian electronic publications. Comparative analysis of the characteristics of female military personnel in warring Ukraine and modern China had been made. It is stated that the army is a certain model of society, and the attitude towards female military personnel can demonstrate the achievements, problems and prospects of a specific society. For Ukraine, it is also a manifestation of the community’s ability to withstand the brutal battle for the existence of the country, state and nation. The analysis of the problem was carried out on the basis of a study of the most influential online publications of modern Ukraine and China. Attention in this article is focused on the features of some Chinese Internet resources and the specifics of working with them. The review of Chinese publications was carried out by surfing the Internet by leading news agencies and official websites of Chinese government agencies through the censored algorithms of the Baidu search engine (百度). The initial query was “female soldiers” (女兵). Posts of users with Baidu (百度), Bilibili (哔哩哔哩)，Zhihu (知乎)，Douban (豆瓣) profiles and others that have a considerable number of readers had been analyzed.The authors in the article made conclusions about global trends in the media’s attitude towards women in the army, namely: gender stereotypes in the coverage of women’s military topics are still present in the media, but both countries make their armies more accessible to women; internet media in every possible way participates in the popularization of service in the army among women; the army is becoming a financially attractive employer in both countries, the prestige of a military career for women is increasing.The Russian influence on the Chinese mass media, in particular in the formation of ideas about military women in the world’s armies, had been studied. This study confirmed the hypotheses that had been made in 2016 by a number of Ukrainian researchers, that the Ukrainian position is often incomprehensible to China and can be conveyed in a distorted Russian way, in terms of forming the image of military servicemen. During the research in the format of Internet surfing by Chinese media, information that would discredit Chinese military women had not been found. It has been noted, that in the conditions of war, Chinese practices of protecting military women from discredit in the media and real informational support for their activities in the field of national security and defense of Ukraine may be interesting for Ukraine.