Digital transformation of tourism education: Technologies, opportunities, challenges, and future research agenda

This study explores the integration of these technologies into tourism curricula, highlighting both opportunities and challenges. While digital tools enhance experiential learning, accessibility, and industry relevance, their adoption is hindered by high costs, faculty training, and resistance to change. The study employs qualitative research through semi-structured interviews with tourism educators to examine the effectiveness of digital tools and their impact on student learning. Findings indicate immersive technologies improve engagement, while cloud computing and AI facilitate data-driven decision-making. However, further research is needed to address institutional barriers and ensure equitable access to digital education. The study concludes with a future research agenda to optimize digital transformation strategies in tourism education.

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Publication Details

Journal
Journal of Tourism Theory and Research
Published
2025-02-06
DOI
https://doi.org/10.24288/jttr.1516114
Citations
3
Primary Topic
Hospitality and Tourism Education
Type
article
Field-Weighted Citation Impact
10.69
Controls
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article

Digital transformation of tourism education: Technologies, opportunities, challenges, and future research agenda

Xiangpeng Yang
3 citations
Journal of Tourism Theory and Research
Hospitality and Tourism Education
10.69
article

Digital transformation of tourism education: Technologies, opportunities, challenges, and future research agenda

Xiangpeng Yang
article en
3 citations

Abstract

This study explores the integration of these technologies into tourism curricula, highlighting both opportunities and challenges. While digital tools enhance experiential learning, accessibility, and industry relevance, their adoption is hindered by high costs, faculty training, and resistance to change. The study employs qualitative research through semi-structured interviews with tourism educators to examine the effectiveness of digital tools and their impact on student learning. Findings indicate immersive technologies improve engagement, while cloud computing and AI facilitate data-driven decision-making. However, further research is needed to address institutional barriers and ensure equitable access to digital education. The study concludes with a future research agenda to optimize digital transformation strategies in tourism education.

Journal of Tourism Theory and ResearchVol. 11(1)
Georgia State University (US)
Openalex Percentile: Top 3%
Hospitality and Tourism Education
10.69
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Digital transformation of tourism education: Technologies, opportunities, challenges, and future research agenda — Xiangpeng Yang · Journal of Tourism Theory and Research (2025) | TGRS Research Map | TGRS