Customer Perspective of using Digital Payment Systems for Online Buying

Digital transactions now account for the majority of all transactions worldwide, including those in India. Studies show that effective payment systems improve an economy's liquidity flow. Using technology for transactions is the most effective approach to be flexible and provide superior customer service in the digital age. As a result, the researchers wished to investigate customer attitudes about adopting digital payment systems for online purchases. The study's goal is to learn about the future level of digital payment usage among customers. For this study, the researcher used cross tabulation, correlation, and ANOVA as statistical tools. According to the study, there are no variations in respondents' opinions about buying products using digital payments and promoting them. As stated in the report, customers prefer digital payment systems for future purposes.

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Publication Details

Journal
Journal of Informatics Education and Research
Published
2025-02-05
DOI
https://doi.org/10.52783/jier.v5i1.2143
Primary Topic
Technology Adoption and User Behaviour
Type
article
Field-Weighted Citation Impact
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article

Customer Perspective of using Digital Payment Systems for Online Buying

Lalitha
Journal of Informatics Education and Research
Technology Adoption and User Behaviour
article

Customer Perspective of using Digital Payment Systems for Online Buying

Lalitha
article en

Abstract

Digital transactions now account for the majority of all transactions worldwide, including those in India. Studies show that effective payment systems improve an economy's liquidity flow. Using technology for transactions is the most effective approach to be flexible and provide superior customer service in the digital age. As a result, the researchers wished to investigate customer attitudes about adopting digital payment systems for online purchases. The study's goal is to learn about the future level of digital payment usage among customers. For this study, the researcher used cross tabulation, correlation, and ANOVA as statistical tools. According to the study, there are no variations in respondents' opinions about buying products using digital payments and promoting them. As stated in the report, customers prefer digital payment systems for future purposes.

Journal of Informatics Education and ResearchVol. 5(1)
Openalex Percentile: Top 98%
Technology Adoption and User Behaviour
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