The Role of Chatbots and Virtual Assistants in Enhancing Customer Service and Engagement: A Stacked BiLSTM and A-GRU Technique

By analyzing the performance of machine learning-powered chatbots and virtual assistants, this approach seeks to automate customer support. To keep up with the ever-increasing need for scalable, efficient, and quick customer service, businesses are increasingly relying on DL and other innovative technologies. These technologies are being utilized to enhance customer support operations, and this proposal compares their effectiveness to that of more traditional types of assistance. Preprocessing, feature selection, and model training are all part of the suggested method. The purpose of preprocessing is to convert it into identically lengthened sequences of numbers. Problems with intuition and specification make up feature selection. During the whole training process, the Stacked A-GRU-BiLSTM model was continually employed. Compared to GRU and BiLSTM, this cutting-edge approach achieves a mean accuracy of 93.29%.

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Published
2024-11-22
DOI
https://doi.org/10.1109/iciics63763.2024.10859719
Citations
2
Primary Topic
AI in Service Interactions
Type
article
Field-Weighted Citation Impact
0.69
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article

The Role of Chatbots and Virtual Assistants in Enhancing Customer Service and Engagement: A Stacked BiLSTM and A-GRU Technique

R. Arun, Keerthan Raj, Senthilkumar Krishnasamy, K. Priya et al.
2 citations
AI in Service Interactions
0.69
article

The Role of Chatbots and Virtual Assistants in Enhancing Customer Service and Engagement: A Stacked BiLSTM and A-GRU Technique

R. Arun, Keerthan Raj, Senthilkumar Krishnasamy, K. Priya, Sundarapandiyan Natarajan, Kiran Kumar Thoti
article en
2 citations

Abstract

By analyzing the performance of machine learning-powered chatbots and virtual assistants, this approach seeks to automate customer support. To keep up with the ever-increasing need for scalable, efficient, and quick customer service, businesses are increasingly relying on DL and other innovative technologies. These technologies are being utilized to enhance customer support operations, and this proposal compares their effectiveness to that of more traditional types of assistance. Preprocessing, feature selection, and model training are all part of the suggested method. The purpose of preprocessing is to convert it into identically lengthened sequences of numbers. Problems with intuition and specification make up feature selection. During the whole training process, the Stacked A-GRU-BiLSTM model was continually employed. Compared to GRU and BiLSTM, this cutting-edge approach achieves a mean accuracy of 93.29%.

St. Joseph's Institute of Technology (IN), PSG INSTITUTE OF TECHNOLOGY AND APPLIED RESEARCH (IN), Anna University Regional Campus, Coimbatore
Openalex Percentile: Top 22%
AI in Service Interactions
0.69
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The Role of Chatbots and Virtual Assistants in Enhancing Customer Service and Engagement: A Stacked BiLSTM and A-GRU Technique — R. Arun, Keerthan Raj, et al. · (2024) | TGRS Research Map | TGRS