Representasi Kepercayaan Diri Dalam Film Animasi Si Juki The Movie: Panitia Hari Akhir

The animated film Si Juki The Movie: Panitia Hari Akhir illustrates the meaning or message of self-confidence, especially through the main character, Juki. Born into a Betawi family and actively highlighting Betawi and local culture, Juki brings a unique perspective on self-confidence, particularly through his distinctive anti-mainstream character. The aim of this research is to analyze the meaning and signs that represent self-confidence as depicted in the animated film Si Juki The Movie: Panitia Hari Akhir. Using a qualitative method, this research utilizes various academic sources to assist in the analysis process, including selected informants. The constructivist paradigm and Roland Barthes' Semiotic Analysis are employed in this study to uncover meanings and signs on the levels of denotation, connotation, and myth. Additionally, the study applies the Theory of Representation by Stuart Hall and various theories of self-confidence developed by several experts. The findings reveal that the film showcases the representation of the message or meaning of self-confidence through several scenes analyzed. There are also several values of self-confidence contained in this film, including confidence in one's appearance, confidence in one's skills, confidence in taking action, understanding one's identity, acting according to one's will without being influenced by others, self-belief, and the desire to enhance one's capabilities.