Criteria for assessing the effectiveness of the educational activities of the director's adviser for education and interaction with children's public associations

Introduction. The relevance of the problem considered in the article is due to the need to achieve the requirements of regulatory documents in the field of education, increasing the effectiveness of the activities of advisors to directors on education and interaction with children's public associations (hereinafter - advisors to the director on education), acting as conductors of state policy in the field of education and navigators for children and youth in the possibilities of self-realization and development of talents, manifestation of social initiatives in a rapidly changing world. The multifunctionality and significance for the state and society of the activities of the advisor to the director on education actualizes the importance of assessing his activities as a tool for his professional development and improving the quality of education. Given the fragmentary nature of the solution to this problem in theory and educational practice, the purpose of the article is to develop and substantiate the criteria base for assessing the effectiveness of the advisor to the director on education. Materials and Methods. The study used the methods of analysis and generalization of scientific literature; design, design. As empirical methods - conversation, observation. Results. During the analysis of scientific literature, the theoretical foundations of the study, regulatory requirements and methodological approaches were identified, which are the guidelines for the development of criteria and indicators for assessing the effectiveness of the activities of the director's advisor on education: personality-oriented, system-activity and criteria approaches. The key aspects of the performance evaluation are defined and disclosed, the content of which is structured according to the main areas of activity of the director's education advisor identified by the authors. The criteria and indicators of the procedural and result aspects of the evaluation are presented in a generalized and summarized form. Discussion and Conclusions. The prospects for further research are associated with the development of an integrative model of personalized trajectories and evaluation of the effectiveness of the educational activities of the director's education advisor, the development of an evaluation methodology and mechanisms for designing and implementing personalized trajectories.