E-Commerce Shop Helviah Skincare Mobile Application

The rapid advancement of mobile technology has significantly transformed consumer behavior, accelerating the shift towards e-commerce as a dominant shopping method. Recognizing this trend, the Helviah Skincare Shop, a retailer specializing in skincare products, developed a mobile e-commerce application to enhance customer experience, streamline transactions, and expand its market reach. This research adopts a structured methodology encompassing problem identification, data collection, system design, development, and rigorous testing to create a user-friendly mobile platform tailored to the unique needs of skincare shoppers. The application features an intuitive product catalog, a secure payment gateway, personalized recommendations, and real-time order tracking, ensuring a seamless shopping experience. The results demonstrate a positive impact, with user feedback highlighting increased engagement, customer satisfaction, and accessibility to products. By effectively addressing consumer needs, the Helviah Skincare e-commerce application fosters customer loyalty, drives business growth, and positions the retailer as a competitive player in the e-commerce sector. This study contributes to the field of mobile commerce by showcasing a scalable solution that integrates technology and user-centered design to deliver tangible business outcomes.

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Publication Details

Journal
Inspiration Jurnal Teknologi Informasi dan Komunikasi
Published
2024-12-31
DOI
https://doi.org/10.35585/inspir.v14i2.95
Primary Topic
Diverse Scientific Research Studies
Type
article
Field-Weighted Citation Impact
0.00
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article

E-Commerce Shop Helviah Skincare Mobile Application

Lusia Septia ER, Marlia Sari, Muhammad Junaidi
Inspiration Jurnal Teknologi Informasi dan Komunikasi
Diverse Scientific Research Studies
article

E-Commerce Shop Helviah Skincare Mobile Application

Lusia Septia ER, Marlia Sari, Muhammad Junaidi
article en

Abstract

The rapid advancement of mobile technology has significantly transformed consumer behavior, accelerating the shift towards e-commerce as a dominant shopping method. Recognizing this trend, the Helviah Skincare Shop, a retailer specializing in skincare products, developed a mobile e-commerce application to enhance customer experience, streamline transactions, and expand its market reach. This research adopts a structured methodology encompassing problem identification, data collection, system design, development, and rigorous testing to create a user-friendly mobile platform tailored to the unique needs of skincare shoppers. The application features an intuitive product catalog, a secure payment gateway, personalized recommendations, and real-time order tracking, ensuring a seamless shopping experience. The results demonstrate a positive impact, with user feedback highlighting increased engagement, customer satisfaction, and accessibility to products. By effectively addressing consumer needs, the Helviah Skincare e-commerce application fosters customer loyalty, drives business growth, and positions the retailer as a competitive player in the e-commerce sector. This study contributes to the field of mobile commerce by showcasing a scalable solution that integrates technology and user-centered design to deliver tangible business outcomes.

Inspiration Jurnal Teknologi Informasi dan KomunikasiVol. 14(2)
Institut Bisnis Nusantara (ID)
Openalex Percentile: Top 54%
Diverse Scientific Research Studies
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