Can We Estimate Purchase Intention Based on Zero-shot Speech Emotion Recognition?
This paper proposes a zero-shot speech emotion recognition (SER) method that estimates emotions not previously defined in the SER model training. Conventional methods are limited to recognizing emotions defined by a single word. Moreover, we have the motivation to recognize unknown bipolar emotions such as "I want to buy - I do not want to buy." In order to allow the model to define classes using sentences freely and to estimate unknown bipolar emotions, our proposed method expands upon the contrastive language-audio pre-training (CLAP) framework by introducing multi-class and multi-task settings. We also focus on purchase intention as a bipolar emotion and investigate the model’s performance to zero-shot estimate it. This study is the first attempt to estimate purchase intention from speech directly. Experiments confirm that the results of zero-shot estimation by the proposed method are at the same level as those of the model trained by supervised learning.
Authors
- Ryotaro Nagase
- Kota Dohi (ORCID: https://orcid.org/0000-0001-6478-6792)
- Natsuo Yamashita
- Yohei Kawaguchi (ORCID: https://orcid.org/0000-0002-2329-5441)
- Takashi Sumiyoshi
Institutions
- Hitachi (Japan) (JP)
Publication Details
- Published
- 2024-12-03
- DOI
- https://doi.org/10.1109/apsipaasc63619.2025.10849092
- Primary Topic
- Consumer Perception and Purchasing Behavior
- Type
- article
- Field-Weighted Citation Impact
- 0.00