Separated by a common im/politeness marker: <i>please</i> in American and British web-based English

Comparative speech-act studies have found that British English directives tend to include the pragmatic marker please at about twice the rate of American English directives. Nevertheless, lexical please is often as frequent in American English corpora as in British ones – indicating that sincere directives are only part of this pragmatic marker’s story. This article reports on British and American please usage in the Corpus of Global Web-based English (GloWbE; Davies 2013). GloWbE shows similar numbers of non-verbal please on American and British websites, but also differences in what please is used for. This contributes to a larger picture of pragmatic variation in which British English uses a more bleached and routine please , whereas American please might be more at home effecting im/politeness in contexts of greater face-threat.