A Study on the Sense of Place and Regional Branding of Yongsan

The purpose of this study is to find the elements necessary to strengthen the sense of place for the success of the regional brandingg of Yongsan. The reasons why the Yongsan branding needs to be successful are as follows. Yongsan

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Publication Details

Journal
Social Integration Research
Published
2024-12-01
DOI
https://doi.org/10.46907/sir.2024.5.2.67
Primary Topic
Corporate Identity and Reputation
Type
article
Field-Weighted Citation Impact
0.00
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article

A Study on the Sense of Place and Regional Branding of Yongsan

SeiJoon Park, Eunkyung Chin, Chul Lee, Ansik Chang
Social Integration Research
Corporate Identity and Reputation
article

A Study on the Sense of Place and Regional Branding of Yongsan

SeiJoon Park, Eunkyung Chin, Chul Lee, Ansik Chang
article en

Abstract

The purpose of this study is to find the elements necessary to strengthen the sense of place for the success of the regional brandingg of Yongsan. The reasons why the Yongsan branding needs to be successful are as follows. Yongsan

Social Integration ResearchVol. 5(2)
Openalex Percentile: Top 55%
Corporate Identity and Reputation
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A Study on the Sense of Place and Regional Branding of Yongsan — SeiJoon Park, Eunkyung Chin, et al. · Social Integration Research (2024) | TGRS Research Map | TGRS