A SEMIOTIC COMPARATIVE ANALYSIS OF TUJIA AND MIAO WEDDING ATTIRE PATTERNS: ICONOGRAPHIC AND SYMBOLIC REPRESENTATIONS IN CULTURAL CONTEXT

This study employs the semiotic theory to examine the cultural expressions of two distinct ethnic minorities, the Tujia and Miao peoples. Utilizing a mixed-method approach, which combines case study analysis with symbolic interpretation, the research analyses the wedding apparel decorations of the Tujia in western Hunan and the Miao in south-eastern Guizhou. The investigation evaluates the symbolic importance and value of their respective cultural representations. By conducting a comparative analysis of the pattern motifs and their underlying cultural implications in Tujia and Miao wedding attire, the paper elucidates the cultural factors contributing to the divergence of symbolic expressions across different ethnic minority wedding costumes. The findings contribute to the advancement of intangible cultural heritage and the development of creative cultural products specific to ethnic minorities, thereby enhancing the protection and promotion of these communities' traditional cultures and associated etiquette.