Informal intercultural communication in the Arctic region

The specifics of the situation in the Sakha Republic (Yakutia) give rise to the need to update the intercultural policy, which can serve as a response to the challenges of ethnic diversity. The issue is discussed in the framework of cultural sustainability of the Arctic development. The potential of intercultural communication for increasing sustainability in the context of changes in the Arctic region is considered. The solution to this problem will indicate the key role that informal intercultural communication should play in the context of civil society in the education and integration of citizens living in an international environment. The topic of the article corresponds to the priority area of research in the ethno-social and ethno-cultural development of the northern (Arctic) territories, as well as in the field of preservation and development of cultures of the North-East of the Russian Federation in the context of globalization processes. The implementation of the main concepts of this article is of great importance for solving various socio-cultural problems of the Republic of Sakha (Yakutia), including those related to education, interethnic relations and integration. The results of the study will help to identify ways and prerequisites for the effective use of informal intercultural communication. This kind of communication will be aimed at the integration of migrants into society, as well as promote more profound and extended intercultural interaction with the indigenous residents of the Republic of Sakha (Yakutia).