Trademark Protection

The brand/trademark, trade name and emblem are part of the category of distinctive signs used by professionals/traders when it comes to carrying out an economic activity, for their easy identification by their customers/partners, for the creation of a unique identity that generates their uniqueness. According to art. 2 of Law no. 84/1998 on trademarks and geographical indications, the trademark is any sign capable of graphic representation, such as: words, including names of persons, drawings, letters, numbers, figurative elements, etc., provided that these signs enable the products to be distinguished or the services of one enterprise to be differentiated from those of other enterprises.

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Publication Details

Journal
Bulletin of the Transilvania University of Braşov Series VII Social Sciences • Law
Published
2025-01-22
DOI
https://doi.org/10.31926/but.ssl.2024.17.66.3.19
Citations
2
Primary Topic
Intellectual Property Law
Type
article
Field-Weighted Citation Impact
31.97
Controls
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article

Trademark Protection

Cristina Dinu
2 citations
Bulletin of the Transilvania University of Braşov Series VII Social Sciences • Law
Intellectual Property Law
31.97
article

Trademark Protection

Cristina Dinu
article en
2 citations

Abstract

The brand/trademark, trade name and emblem are part of the category of distinctive signs used by professionals/traders when it comes to carrying out an economic activity, for their easy identification by their customers/partners, for the creation of a unique identity that generates their uniqueness. According to art. 2 of Law no. 84/1998 on trademarks and geographical indications, the trademark is any sign capable of graphic representation, such as: words, including names of persons, drawings, letters, numbers, figurative elements, etc., provided that these signs enable the products to be distinguished or the services of one enterprise to be differentiated from those of other enterprises.

Bulletin of the Transilvania University of Braşov Series VII Social Sciences • Law
Transylvania University of Brașov (RO)
Openalex Percentile: Top 1%
Intellectual Property Law
31.97
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