Data Analysis and Visualization for the AirBNB User Pathways

This study examines how AirBNB utilizes user pathway information to enhance customer satisfaction. AirBNB, a quickly growing online platform for housing, prioritizes user satisfaction by constantly enhancing its interface and features. This method heavily depends on analyzing data. By analyzing user paths, AirBNB gains insights into user behavior and preferences. This information is used to improve search recommendations, make booking smoother, and identify areas needing enhancement. In conclusion, AirBNB aims to provide a smooth and satisfying customer experience through their data-driven strategy.

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Publication Details

Journal
Management Insight - The Journal of Incisive Analysers
Published
2024-12-18
DOI
https://doi.org/10.21844/mijia.20.1.5
Primary Topic
Simulation Techniques and Applications
Type
article
Field-Weighted Citation Impact
0.00
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article

Data Analysis and Visualization for the AirBNB User Pathways

Mamta Sharma, Sneha Jain, Palash Sharma, Shivangi Sharma
Management Insight - The Journal of Incisive Analysers
Simulation Techniques and Applications
article

Data Analysis and Visualization for the AirBNB User Pathways

Mamta Sharma, Sneha Jain, Palash Sharma, Shivangi Sharma
article en

Abstract

This study examines how AirBNB utilizes user pathway information to enhance customer satisfaction. AirBNB, a quickly growing online platform for housing, prioritizes user satisfaction by constantly enhancing its interface and features. This method heavily depends on analyzing data. By analyzing user paths, AirBNB gains insights into user behavior and preferences. This information is used to improve search recommendations, make booking smoother, and identify areas needing enhancement. In conclusion, AirBNB aims to provide a smooth and satisfying customer experience through their data-driven strategy.

Management Insight - The Journal of Incisive AnalysersVol. 20(01)
Atal Bihari Vajpayee Indian Institute of Information Technology and Management (IN)
Openalex Percentile: Top 68%
Simulation Techniques and Applications
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