Saudi National Day: Conservatism Versus Modernity in the Light of Saudi Vision 2030

This article examines the transformation of Saudi society from traditional conservatism to modernity, as envisioned in the Saudi Vision 2030 plan. Utilizing a descriptive research design, the article explores the processes through which countries emerge and cultivate national identities after gaining independence, and how these identities are reinforced through the celebration of national holidays. The article also delves the challenges confronted by the Kingdom of Saudi Arabia in establishing a cohesive national identity, including the delicate balance between tradition and progress, and the need to address diversity and inclusivity. Significantly, the article concludes that the initial rejection of celebrating the Saudi National Day has evolved into widespread acceptance among Saudi citizens, highlighting the government’s pivotal role in guiding the society’s shift from conservatism to modernity.