Innovations in the agro-industrial complex: strategy and growth reserves

The aim is to substantiate the importance and economic necessity of digital processes in the agro-industrial complex as a factor of innovation and investment growth, to develop practical recommendations for the optimal use of digital solutions for sustainable development of the agrarian industry. Methods - economic-mathematical, correlation-regression - in the study of statistical data, determining trends in increasing the capacity of agriculture, conducting a quantitative analysis of the impact of digital transformation on the efficiency of agro-industrial production, identifying the problems of introducing high-efficiency technologies in the agricultural sector. Results - so far the agrarian sector in Kazakhstan and globally has not been attractive to the market economy, mainly due to high risks and difficulties with forecasting. However, with the emergence of innovative structures and new opportunities such as digital modernization, the volumes of attracted investments are increasing. In Asia, about 20 % of emerging agribusinesses are related to innovation. The effect of digitalization of agribusiness is expected to be about 30 % of GDP growth, which is planned to reach over 3 trillion tenge by the beginning of 2030. The modern agro-food market is a high-tech segment. Land and climate are no longer determinants of the success of agrarians, innovative tasks come to the fore. Conclusions - the directions for increasing innovation activity and productivity in the agro-industrial complex are proposed. The authors note that the main goal of scientific support of innovation activity is the application of resource saving, environmentally safe and economically efficient nanotechnologies for optimization of genetic resources - productivity of crops and animals, improvement of breeding methods, development of energy-intensive equipment and information and communication systems. Initiatives implemented with state support for innovative projects include the Supervision Technologies platform for digital land monitoring, agro-insurance service, and electronic trading platform.