A Study on the Effect of Adults' Lifestyles on Interests in Appearance

This study analyzes how adults' lifestyles could affect their interests in appearance. To answer this question, surveys were conducted from March 16, 2024, to April 23, 2024, targeting 416 male and female residents living in Daejeon Metropolitan City, Sejong Special Self-Governing City, and Chungnam and Chungbuk regions. The collected data were analyzed using SPSS 28.0. The results of the study are as follows:The results of lifestyle pursuit showed that trend-seeking tendency was stronger among those in their 20s, unmarried, with education levels of either high school or below or graduate school or above, students, self-employed, service workers, sales workers, others, and residents of Daejeon Metropolitan City. Individuality-pursuing tendency was more notable among those in their 50s or older, students, and residents of Daejeon Metropolitan City. Extroverted orientation was higher among students, civil servants, self-employed, office workers, service workers, sales workers, others, those with a monthly income of 2 million KRW or more, and residents of Daejeon Metropolitan City. The analysis of appearance interest showed that interests oriented by other people were higher among those in their 50s or older, with a graduate degree or higher, sales workers, service workers, professionals, others, those with a monthly income of 2 million KRW or more, and residents of Daejeon Metropolitan City. Appearance management orientation was outstanding among unmarried individuals(M=3.59), those with a graduate degree or higher, and students. Aesthetic orientation was stronger among those with a monthly income of 3 million KRW or more. Overall, interests in appearance were higher among those with a graduate degree or higher, students, civil servants, service workers, sales workers, professionals, others, and those with higher monthly incomes. The overall level and correlation results for lifestyle and appearance interest demonstrates positive correlations(p<.01) between all subdomains of lifestyles and appearance interest. The higher the extroverted orientation style and trend-seeking orientation style of adults, the higher the interest in appearance. Therefore, the results of this study are expected to contribute to identifying factors affecting lifestyle and interest in appearance and securing basic data for research in this field.

Authors

Publication Details

Journal
Journal of Korean Society of Beauty Cultral Arts
Published
2024-12-31
DOI
https://doi.org/10.37997/ksbca.12.1.4
Primary Topic
Consumer Perception and Purchasing Behavior
Type
article
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article

A Study on the Effect of Adults' Lifestyles on Interests in Appearance

Se Jin Park, Yongdong Song
Journal of Korean Society of Beauty Cultral Arts
Consumer Perception and Purchasing Behavior
article

A Study on the Effect of Adults' Lifestyles on Interests in Appearance

Se Jin Park, Yongdong Song
article en

Abstract

This study analyzes how adults' lifestyles could affect their interests in appearance. To answer this question, surveys were conducted from March 16, 2024, to April 23, 2024, targeting 416 male and female residents living in Daejeon Metropolitan City, Sejong Special Self-Governing City, and Chungnam and Chungbuk regions. The collected data were analyzed using SPSS 28.0. The results of the study are as follows:The results of lifestyle pursuit showed that trend-seeking tendency was stronger among those in their 20s, unmarried, with education levels of either high school or below or graduate school or above, students, self-employed, service workers, sales workers, others, and residents of Daejeon Metropolitan City. Individuality-pursuing tendency was more notable among those in their 50s or older, students, and residents of Daejeon Metropolitan City. Extroverted orientation was higher among students, civil servants, self-employed, office workers, service workers, sales workers, others, those with a monthly income of 2 million KRW or more, and residents of Daejeon Metropolitan City. The analysis of appearance interest showed that interests oriented by other people were higher among those in their 50s or older, with a graduate degree or higher, sales workers, service workers, professionals, others, those with a monthly income of 2 million KRW or more, and residents of Daejeon Metropolitan City. Appearance management orientation was outstanding among unmarried individuals(M=3.59), those with a graduate degree or higher, and students. Aesthetic orientation was stronger among those with a monthly income of 3 million KRW or more. Overall, interests in appearance were higher among those with a graduate degree or higher, students, civil servants, service workers, sales workers, professionals, others, and those with higher monthly incomes. The overall level and correlation results for lifestyle and appearance interest demonstrates positive correlations(p<.01) between all subdomains of lifestyles and appearance interest. The higher the extroverted orientation style and trend-seeking orientation style of adults, the higher the interest in appearance. Therefore, the results of this study are expected to contribute to identifying factors affecting lifestyle and interest in appearance and securing basic data for research in this field.

Journal of Korean Society of Beauty Cultral ArtsVol. 12(1)
Gender equality
Openalex Percentile: Top 63%
Consumer Perception and Purchasing Behavior
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