Research on the Path of Ethnic Culture Communication in Intercultural Communication in the Age of Total Media

Based on the background of the all-media era and the current situation of the development of cross-cultural communication, this project researches the path and strategy of national culture dissemination in cross-cultural communication in the all-media era. By analyzing the opportunities and challenges facing the dissemination of national culture in the all-media era, the project gives suggestions on how to promote the dissemination of national culture in cross-cultural communication in the all-media era in terms of dissemination quality, dissemination methods and talent team building.