Research on the Digital Transformation Path of Construction Enterprises Based on TOE Framework

随着信息技术的迅速发展，建筑企业的数字化转型成为其提升竞争力和实现可持续发展的重要手段。本文基于TOE框架，系统探讨了建筑企业在数字化转型过程中所面临的技术、组织和环境因素，并基于此提出了理论模型和6条假设。再选取部分省市的建筑企业进行调研并发放问卷，借助相关软件进行数据处理，对TOE拓展分析框架进行验证，得到以下结论：技术类因素、组织类因素和环境类因素对建筑企业数字化应用水平有着正向的影响；技术类因素、组织类因素对建筑企业数字化效益有着正向的影响；环境类因素对建筑企业数字化效益的影响不显著。最后，基于实证分析结果进行讨论，提出技术驱动组织环境协同型、组织驱动技术环境协同型、环境驱动技术组织协同型三种要素协同转型路径机制，为行业提供了理论依据和实践指导，旨在帮助建筑企业更好地进行数字化转型以应对数字化时代的挑战。With the rapid development of information technology, the digital transformation of construction enterprises has become a crucial means for them to enhance competitiveness and achieve sustainable development. Based on the TOE (Technology, Organization, and Environment) framework, this paper systematically discusses the technological, organizational, and environmental factors faced by construction enterprises in the process of digital transformation. Furthermore, it proposes a theoretical model and six hypotheses based on these factors. By selecting construction enterprises in some provinces and cities for investigation and distributing questionnaires, and with the help of relevant software for data processing, this paper validates the expanded TOE analysis framework. The following conclusions are drawn: Technological factors, organizational factors, and environmental factors have a positive impact on the level of digital application in construction enterprises; technological factors and organizational factors have a positive impact on the digital benefits of construction enterprises; while environmental factors have an insignificant impact on the digital benefits of construction enterprises. Finally, based on the empirical analysis results, this paper discusses and proposes three synergistic transformation path mechanisms: technology-driven organizational environment coordination, organization-driven technology and environment coordination, and environment-driven technology and organization coordination. These provide theoretical support and practical guidance for the industry, aiming to help construction enterprises better carry out digital transformation to meet the challenges of the digital era.