A Cross-Cultural Crash Pattern Analysis in the United States and Jordan Using BERT and SHAP

Understanding the cultural and environmental influences on roadway crash patterns is essential for designing effective prevention strategies. This study applies advanced AI techniques, including Bidirectional Encoder Representations from Transformers (BERT) and Shapley Additive Explanations (SHAP), to examine traffic crash patterns in the United States and Jordan. By analyzing tabular data and crash narratives, the research reveals significant regional differences: in the USA, vehicle overturns and roadway conditions, such as guardrails, are major factors in fatal crashes, whereas in Jordan, technical defects and driver behavior play a more critical role. SHAP analysis identifies “driver” and “damage” as pivotal terms across both regions, while country-specific terms such as “overturn” in the USA and “technical” in Jordan highlight regional disparities. Using BERT/Bi-LSTM models, the study achieves up to 99.5% accuracy in crash severity prediction, demonstrating the robustness of AI in traffic safety analysis. These findings underscore the value of contextualized AI-driven insights in developing targeted, region-specific road safety policies and interventions. By bridging the gap between developed and developing country contexts, the study contributes to the global effort to reduce road traffic injuries and fatalities.