Student's Perception of Body Image in #Bodypositivity at TikTok Among Telkom University Students

#bodypositivity on Tiktok has been going viral since 2020, and this hashtag replaces #offbeautystandart. Various beauty concepts on social media make women aware of their need for identity. This research aims to discover the perception of body image in #bodypositivity at TikTok among Telkom University students. This study involved two variables: the perceptions of #bodypositivity at TikTok of Telkom University students as variable X and personal body image as variable Y. The research uses a descriptive quantitative approach by dividing the sample through the Sample Random Sampling method with an average population of 29,536 active female students at Telkom University. From the results of the classic assumption test, a significance value of 41.8% was obtained, which means that there was a significant influence on the perceptions of #bodypositivity at Tiktok of Telkom University female students on personal body image. In contrast, the rest were influenced by the other factors not examined in this study. Keywords: perceptions, body image, #bodypositivity, TikTok, female students

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Publication Details

Journal
KnE Social Sciences
Published
2025-01-10
DOI
https://doi.org/10.18502/kss.v10i3.17903
Primary Topic
Impact of Technology on Adolescents
Type
article
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article

Student's Perception of Body Image in #Bodypositivity at TikTok Among Telkom University Students

Roro Retno Wulan, Azzahra Salsabilla Daska
KnE Social Sciences
Impact of Technology on Adolescents
article

Student's Perception of Body Image in #Bodypositivity at TikTok Among Telkom University Students

Roro Retno Wulan, Azzahra Salsabilla Daska
article en

Abstract

#bodypositivity on Tiktok has been going viral since 2020, and this hashtag replaces #offbeautystandart. Various beauty concepts on social media make women aware of their need for identity. This research aims to discover the perception of body image in #bodypositivity at TikTok among Telkom University students. This study involved two variables: the perceptions of #bodypositivity at TikTok of Telkom University students as variable X and personal body image as variable Y. The research uses a descriptive quantitative approach by dividing the sample through the Sample Random Sampling method with an average population of 29,536 active female students at Telkom University. From the results of the classic assumption test, a significance value of 41.8% was obtained, which means that there was a significant influence on the perceptions of #bodypositivity at Tiktok of Telkom University female students on personal body image. In contrast, the rest were influenced by the other factors not examined in this study. Keywords: perceptions, body image, #bodypositivity, TikTok, female students

KnE Social SciencesVol. 10(3)
Telkom University (ID)
Gender equality
Openalex Percentile: Top 99%
Impact of Technology on Adolescents
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Student's Perception of Body Image in #Bodypositivity at TikTok Among Telkom University Students — Roro Retno Wulan, Azzahra Salsabilla Daska · KnE Social Sciences (2025) | TGRS Research Map | TGRS