Enhancing Service User Interest Through Passenger Satisfaction: The Role Of Service Quality And Accessibility In Adi Soemarmo Airport Rail Link.

Background: This study aims to analyze the direct and indirect influence of service quality and accessibility on passenger satisfaction and its impact on the intention to reuse the Adi Soemarmo Airport Train service in Solo, Indonesia. The main issues identified are the suboptimal service quality and limited accessibility of the Adi Soemarmo Airport Train, as passengers still need to use other modes of transportation to reach the station Materials and Methods: The research approach employs a quantitative method with Structural Equation Modelling (SEM) analysis, involving a sample of 210 passengers. Results: The research findings indicate that service quality and accessibility have both direct and indirect effects on the intention to reuse the service, with passenger satisfaction acting as a mediator. Conclusion: Policymakers can utilize the findings of this research, particularly regarding the aspects of service quality and accessibility that are perceived as suboptimal by passengers. Therefore, to enhance interest in using the Adi Soemarmo Airport Train services again, improvements in service quality and accessibility supported by passenger satisfaction are necessary