Media Development of Instagram Pictures to Prevent Adolescence Anemia

Background: Anemia is a significant public health concern in developing countries, including Indonesia, where the prevalence among adolescents aged 15-24 years is 26.8%. Adolescent girls are particularly at risk due to chronic blood loss resulting from menstruation. Lack of knowledge about anemia's causes, symptoms, and prevention increases the risk of anemia among adolescents. Developing media that effectively communicates anemia prevention information toadolescents is crucial. Instagram, with its large user base, presents an attractive platform for reaching this audience; however, relevant content is scarce.Method: This study employed a research and development approach utilizing the ADDIE model. The developed media was validated by content experts and media experts.Results: The final product is a digital image with a 1x1 ratio, comprising six pages, designed for upload on the Instagram platform. The health expert's validation score was 90.09%, categorizing the media as very feasible after three revisions. Media experts concurred, assigning a score of 91.67% and deeming the media very appropriate after two revisions. A small group trial of 10 students yielded a response rate of 86,54%, while a larger group of 30 students responded with an 87,82% response rate, indicating that the media was well-received by students.Conclusion: The developed media was well-received by students, but further research is necessary to assess itseffectiveness in increasing knowledge and attitudes regarding anemia prevention among adolescents.