The Application of Chinese-English Translation in Urban Language Landscapes: An Analysis of Cultural Adaptability and Functionality

This study aims to explore the application of Chinese-English translation in urban language landscapes and analyze its performance in terms of cultural adaptability and functionality. Through field surveys and content analysis of language landscapes such as public signs, directional signs, and advertisements in multiple cities, this study reveals the current status and issues of Chinese-English translation in conveying information, reflecting cultural characteristics, and meeting functional needs. The research finds that despite efforts made by many cities in Chinese-English translation, there are still issues such as cultural misunderstandings, pragmatic failures, and functional inadequacies. To address these issues, this study proposes a series of improvement suggestions to improve the effectiveness of Chinese-English translation in urban language landscapes, promote effective cultural dissemination, and advance the internationalization process of cities.

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Publication Details

Journal
Region - Educational Research and Reviews
Published
2024-10-16
DOI
https://doi.org/10.32629/rerr.v6i10.2694
Primary Topic
Educational Reforms and Innovations
Type
article
Field-Weighted Citation Impact
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article

The Application of Chinese-English Translation in Urban Language Landscapes: An Analysis of Cultural Adaptability and Functionality

Yan Huang, Xiyue Xue
Region - Educational Research and Reviews
Educational Reforms and Innovations
article

The Application of Chinese-English Translation in Urban Language Landscapes: An Analysis of Cultural Adaptability and Functionality

Yan Huang, Xiyue Xue
article en

Abstract

This study aims to explore the application of Chinese-English translation in urban language landscapes and analyze its performance in terms of cultural adaptability and functionality. Through field surveys and content analysis of language landscapes such as public signs, directional signs, and advertisements in multiple cities, this study reveals the current status and issues of Chinese-English translation in conveying information, reflecting cultural characteristics, and meeting functional needs. The research finds that despite efforts made by many cities in Chinese-English translation, there are still issues such as cultural misunderstandings, pragmatic failures, and functional inadequacies. To address these issues, this study proposes a series of improvement suggestions to improve the effectiveness of Chinese-English translation in urban language landscapes, promote effective cultural dissemination, and advance the internationalization process of cities.

Region - Educational Research and ReviewsVol. 6(10)
Gansu Institute of Political Science and Law (CN)
Openalex Percentile: Top 64%
Educational Reforms and Innovations
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The Application of Chinese-English Translation in Urban Language Landscapes: An Analysis of Cultural Adaptability and Functionality — Yan Huang, Xiyue Xue · Region - Educational Research and Reviews (2024) | TGRS Research Map | TGRS