Development and Competitiveness of Oregano Clusters in Peru: A Regional Approach

Agro-food clusters, particularly those centered around products like oregano, are vital to regional competitiveness and economic growth in Peru.These clusters promote collaboration, resource optimization, and knowledge sharing, which are essential for improving productivity and market positioning.However, despite their potential, the competitiveness of oregano clusters faces numerous challenges.The primary objective of this study is to analyze the competitiveness of oregano agro-food clusters in Peru.It aims to identify the key drivers influencing their success, such as supply chain efficiency, access to financing, stakeholder collaboration, and government policies, while exploring the challenges that affect their performance.The methodology is a quantitative approach.Data was collected through surveys and interviews with stakeholders within the oregano clusters.Secondary data from government reports, academic publications, and industry databases were also utilized.Descriptive analysis techniques were applied to examine the relationships between key variables influencing competitiveness.The results highlight critical factors impacting the competitiveness of oregano clusters in Peru, including supply chain efficiency, access to financing, stakeholder coordination, and government policies.Additionally, market demand and the level of innovation and technological adoption are identified as key contributors to enhancing cluster competitiveness.As a conclusion, the study underscores the importance of fostering stronger coordination, improving access to resources, and implementing supportive government policies to enhance the competitiveness of oregano agro-food clusters in Peru.Addressing these challenges can contribute to the sustainable development of the sector and support the growth of local economies.