The Development of a Product-Layer Perceived Value Scale for the Online Experience Products of Young Chinese Consumers - take Online Apparel as an Example
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Authors
- Naihua Duan (ORCID: https://orcid.org/0000-0001-9411-2924)
- Jingwen Zhang (ORCID: https://orcid.org/0000-0002-6064-1374)
Publication Details
- Journal
- International Journal of Data Science
- Published
- 2025-01-01
- DOI
- https://doi.org/10.1504/ijds.2025.10068759
- Primary Topic
- Consumer Perception and Purchasing Behavior
- Type
- article
- Field-Weighted Citation Impact
- 0.00