MBA CURRICULUM TEACHING REFORM IN THE NEW AI ERA

This paper first introduces the impact of the new era of artificial intelligence on MBA education, and MBA education faces multiple challenges. Compared with the traditional management education, the training of management talents in the new AI era should transfer more scientific, engineering, and even philosophical knowledge to students. Find out the new needs of society at a deeper level and think better about the future business model. Under the current discourse system emphasizing the construction of independent knowledge system, MBA education should also explore and absorb the traditional Chinese business wisdom. MBA education should embrace digitalization and new technologies, serve the major strategic needs of the country, and not leave the real economy; In curriculum update and development, students should be sensitive to the industrial frontier embedded in AI technology.