Synergy between Balanced Scorecard and OKRs to Improve Performance and Efficiency in an Electronic Security Company: A Case Study in Peru

This study integrates two strategic management tools, the Balanced Scorecard (BSC) and the Objectives and Key Results (OKR), which are applied in SEGELEC, a small electronic security company. The BSC was used to measure organizational performance in the medium and long term through four perspectives: Finance, Customers, Internal Processes, and People, while the OKR provided an agile and dynamic approach to achieve short-term objectives. This methodological combination allowed aligning strategic and operational goals, significantly improving business efficiency, especially in challenging contexts such as the COVID-19 pandemic. During the period analyzed, SEGELEC carried out 354 services, the most notable being 94 lifting doors and 78 alarm installations. Productivity increased by 10.5% and 11.0% in the first and second quarters of 2024, respectively, while second-quarter sales grew by 18% compared to 12% in the same period in 2023, with a cumulative total of 303,110 soles. In addition, the satisfaction rate reached 77.6%. The analysis reflects the total universe of services performed without sampling, ensuring that the results represent the company’s performance. This study does not intend to generalize the findings but to evaluate the implementation of these strategic tools in the particular context of SEGELEC. The results demonstrate that the integration of BSC and OKR is viable and effective, providing a solid framework for facing challenges and improving organizational efficiency in a competitive business environment.