IMAGE OF A TEACHER AS A FACTOR IN THE FORMATION OF PEDAGOGICAL CULTURE

This article explores the formation of a teacher's professional image and pedagogical style in the modern information society. Key components, such as professional ethics, tolerance, emotional self-regulation, and communication skills, were analyzed. The impact of various pedagogical styles—authoritarian, democratic, research, and innovative — on education was examined. Drawing on Ushinsky and Makarenko, this study investigated the role of teachers' appearance in practice. The modern requirements for teachers' professional images, including dress codes, behavioral norms, and ethical principles, are discussed. The importance of continuous professional development for effective student interaction, quality education, and adaptation to evolving educational environments has been emphasized.