A study on the Development of Customer Satisfaction Index in Home Furniture Business

To systematically explore the design transformation path of home furnishing enterprises, this study focuses on the customer satisfaction index of these enterprises. By integrating design principles and industry characteristics, we ultimately develop a model of customer satisfaction index and its indicator system for home furnishing companies. First, we establish a theoretical foundation by reviewing home product design and customer satisfaction. Next, we analyze classical customer satisfaction models as well as models from the service and retail industries as case studies to identify their strengths and weaknesses. We then examine the construction principles of the home customer satisfaction model and the logic of variable adjustments. Finally, we construct and describe the developed model and its indicator system. The HFCSI model, based on research into the development of home furnishing enterprises, responds to the characteristics of the internet economy and the changing demands of customers, providing scientific support for both industrial practice and academic research.

Authors

Publication Details

Journal
Korea Institute of Design Research Society
Published
2024-12-31
DOI
https://doi.org/10.46248/kidrs.2024.4.33
Primary Topic
Consumer Perception and Purchasing Behavior
Type
article
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article

A study on the Development of Customer Satisfaction Index in Home Furniture Business

Ken Nah, Suat Hoon Tan
Korea Institute of Design Research Society
Consumer Perception and Purchasing Behavior
article

A study on the Development of Customer Satisfaction Index in Home Furniture Business

Ken Nah, Suat Hoon Tan
article en

Abstract

To systematically explore the design transformation path of home furnishing enterprises, this study focuses on the customer satisfaction index of these enterprises. By integrating design principles and industry characteristics, we ultimately develop a model of customer satisfaction index and its indicator system for home furnishing companies. First, we establish a theoretical foundation by reviewing home product design and customer satisfaction. Next, we analyze classical customer satisfaction models as well as models from the service and retail industries as case studies to identify their strengths and weaknesses. We then examine the construction principles of the home customer satisfaction model and the logic of variable adjustments. Finally, we construct and describe the developed model and its indicator system. The HFCSI model, based on research into the development of home furnishing enterprises, responds to the characteristics of the internet economy and the changing demands of customers, providing scientific support for both industrial practice and academic research.

Korea Institute of Design Research SocietyVol. 9(4)
Industry, innovation and infrastructure
Openalex Percentile: Top 64%
Consumer Perception and Purchasing Behavior
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A study on the Development of Customer Satisfaction Index in Home Furniture Business — Ken Nah, Suat Hoon Tan · Korea Institute of Design Research Society (2024) | TGRS Research Map | TGRS