Utilization of English in Community Social Interaction in the Tourism Area of Berastagi Regency North Sumatra

Tourism plays a crucial role in contributing to Indonesia's economy. The use of English in tourist destinations is vital, including in North Sumatra's tourism sector. Berastagi is a well-known tourist destination in North Sumatra, attracting many international visitors. It is important for all tourism stakeholders in Berastagi to be proficient in foreign languages to effectively engage with foreign tourists. As such, tourism professionals must have clear objectives to reduce the potential negative effects of national and regional tourism development on local communities, especially in terms of foreign language use. This study employs a descriptive qualitative approach. The findings reveal that foreign languages are essential in business activities within Berastagi's tourism area, significantly boosting sales and benefiting business operators. Additionally, the use of foreign languages enhances social interactions with foreign tourists visiting the city.

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Publication Details

Journal
International Journal Of Education Social Studies And Management (IJESSM)
Published
2024-12-21
DOI
https://doi.org/10.52121/ijessm.v4i3.574
Primary Topic
English Language Learning and Teaching
Type
article
Field-Weighted Citation Impact
0.00
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article

Utilization of English in Community Social Interaction in the Tourism Area of Berastagi Regency North Sumatra

Nasrullah Hidayat, Jabal Ahsan, Choms Gary Ganda Tua Sibarani
International Journal Of Education Social Studies And Management (IJESSM)
English Language Learning and Teaching
article

Utilization of English in Community Social Interaction in the Tourism Area of Berastagi Regency North Sumatra

Nasrullah Hidayat, Jabal Ahsan, Choms Gary Ganda Tua Sibarani
article en

Abstract

Tourism plays a crucial role in contributing to Indonesia's economy. The use of English in tourist destinations is vital, including in North Sumatra's tourism sector. Berastagi is a well-known tourist destination in North Sumatra, attracting many international visitors. It is important for all tourism stakeholders in Berastagi to be proficient in foreign languages to effectively engage with foreign tourists. As such, tourism professionals must have clear objectives to reduce the potential negative effects of national and regional tourism development on local communities, especially in terms of foreign language use. This study employs a descriptive qualitative approach. The findings reveal that foreign languages are essential in business activities within Berastagi's tourism area, significantly boosting sales and benefiting business operators. Additionally, the use of foreign languages enhances social interactions with foreign tourists visiting the city.

International Journal Of Education Social Studies And Management (IJESSM)Vol. 4(3)
State University of Medan (ID)
Decent work and economic growth
Openalex Percentile: Top 61%
English Language Learning and Teaching
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