Impact of Data Mining Technology on the Quality of Higher Education Institutions

Higher Education Institutions (HEI) are increasing rapidly because of the increasing demand of the society. The primary goal of Higher Education Institution is to impart quality education to student and to develop skillset of the students for their sustainable development. To survive in the competition, educational institutions have to establish perfect education management system. The recent trend in higher education sector known as data mining technology, helps higher education institutions for their sustainable growth. Data mining technology helps to identify new patterns and trends from huge educational data sets. Implementation of data mining techniques in the field of education is called as Educational Data Mining (EDM). This paper illustrates the role of various data mining techniques such as clustering, association rule, prediction, classification etc. for improving the quality of higher education institutions.