Survey on Ecommerce Product Usage and Consumer Protection in Christ University Lavasa Campus

The study examines consumer protection within the context of e-commerce among students at Lavasa Campus, Christ University, in accordance with the Consumer Protection (E-Commerce) Rules, 2020. In the face of the swift expansion of online shopping, the protection of consumer rights has assumed critical importance. The research adopts a mixed-methods approach, employing a structured questionnaire to collect data from students about their experiences with online shopping. Findings reveal that though a large percentage of students shop online regularly, mostly on Amazon and Flipkart, most of them are unaware of their rights under the new regulations. Product quality issues, return issues, and counterfeit products were some of the common issues faced by the respondents. And 90 percent of students reported knowing remedies available for defective products, while 72 percent were not aware of the terms and conditions of their purchases. Recommendations should be made in areas such as consumer education to create more awareness of rights and protection, clear information about the product, and redress of grievances. Making sure regulations against counterfeit goods and data privacy are in place is a must for making the online marketplace safer.