Aproximación al storytelling visual aplicado al "COAC" para estudios de educación superior

The Carnival of Cádiz, as a generator of cultural content, has also established itself as a valuable resource for studying communicative techniques and tools. This study proposes visual storytelling, showcased through a selection of carnival groups from the COAC (the annual Cádiz contest), as a means to aid in the comprehension and contextualisation of carnival codes, as well as the narrative elements specific to the communication style of Cádiz carnival groups in the context of university degrees in the area of Communication