Learning From Examples: Global Cultural Industry Research Report on Inheritance and Innovation of Intangible Cultural Heritage Skills in Jingdezhen

As a vital component of China’s traditional culture and craftsmanship, Jingdezhen ceramics are encountering both significant opportunities and challenges in the face of globalization and industrialization. The question of how to ensure the inheritance and innovation of Jingdezhen ceramics has emerged as a key issue in global cultural industry research. In this context, this study aims to analyze the opportunities and challenges confronting China’s traditional intangible cultural heritage and explore how these heritage techniques can address the current dilemmas. The goal is to provide insights and examples for the preservation of intangible cultural heritage worldwide. Furthermore, the significance of this study lies in the fact that culture, as a fundamental aspect of human societal development, carries a unique and profound spiritual identity. This identity helps shape the thoughts of a nation or country and serves as a marker of collective identity. Therefore, preserving cultural heritage is crucial for maintaining historical continuity, fostering cultural confidence, safeguarding cultural diversity, and passing on the spiritual wealth of humanity. Through a combination of literature review and field investigation, this study reveals that while the transmission of intangible cultural heritage skills in Jingdezhen faces substantial challenges, the virtuous cycle created by the integration of culture and industry offers promising potential for both the preservation and innovation of these traditions.