An Analysis on Comprehensive Approach to Enhance Employee Engagement Strategies at Samiya Group, Wandoor, Kerala

Both employee satisfaction and corporate performance depend heavily on employee engagement. This study examines Samiya Group's current engagement tactics and pinpoints important areas for development, such as career advancement, communication, and acknowledgment. The study uses a mixed-method approach that includes surveys and interviews to highlight issues like inconsistent feedback and restricted prospects for improvement. To promote diversity and increase participation, the study suggests a thorough framework that places a strong emphasis on technology-driven solutions, open feedback mechanisms, individualized growth plans, and leadership training. To analyze the research used a t-test and correlation as statistical tools by putting these tactics into practice, Samiya Group may become known as an employee-centric company while increasing employee happiness, lowering attrition, and fostering sustainable growth. Keywords: Employee Engagement, Communication, Career growth, Technology in engagement, Recognition