A Study on Differences in Perception of Effectiveness and Risk in Home Care Beauty Devices and Risk in Skin Care Devices: Targeting Adult Men and Women

This study investigated the subjective effectiveness and risk perception of home care beauty devices, and the risk perception of skin care devices used in skin care rooms in men and women in their 20s to 50s. As a result of the study, the subjects recognized the effectiveness of home care beauty devices above the average level, and the risk was below the average level. In particular, those in their 40s evaluated the effectiveness of home care devices the most due to their interest in skin aging, and self-employed and service workers showed positive perceptions of home care beauty devices. There was no big problem with the use of skin care devices in skin care rooms, and a positive perception was found about the use of the devices by skin care workers. Through this, it is suggested that the skin care rooms introduce the latest beauty technology and create an environment in which various KC-certified beauty devices can be used to improve the quality of skin care services, and at the same time provide a device safety education program for proper use of skin care devices and effective skin care. This study does not study all adults in their 20s and 50s, so it has limitations in generalizing the results of this study. In the future, it is suggested to conduct an in-depth follow-up study in consideration of various demographic samples, various factors that can affect the effectiveness and risk perception of skin care devices and risk perception in skin care rooms.

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Publication Details

Journal
Journal of the Korean Society of Cosmetology
Published
2024-12-31
DOI
https://doi.org/10.52660/jksc.2024.30.6.1290
Primary Topic
Consumer Perception and Purchasing Behavior
Type
article
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article

A Study on Differences in Perception of Effectiveness and Risk in Home Care Beauty Devices and Risk in Skin Care Devices: Targeting Adult Men and Women

Chae-Won Lim, Eunsung Kim, Ju-Youn Kim
Journal of the Korean Society of Cosmetology
Consumer Perception and Purchasing Behavior
article

A Study on Differences in Perception of Effectiveness and Risk in Home Care Beauty Devices and Risk in Skin Care Devices: Targeting Adult Men and Women

Chae-Won Lim, Eunsung Kim, Ju-Youn Kim
article en

Abstract

This study investigated the subjective effectiveness and risk perception of home care beauty devices, and the risk perception of skin care devices used in skin care rooms in men and women in their 20s to 50s. As a result of the study, the subjects recognized the effectiveness of home care beauty devices above the average level, and the risk was below the average level. In particular, those in their 40s evaluated the effectiveness of home care devices the most due to their interest in skin aging, and self-employed and service workers showed positive perceptions of home care beauty devices. There was no big problem with the use of skin care devices in skin care rooms, and a positive perception was found about the use of the devices by skin care workers. Through this, it is suggested that the skin care rooms introduce the latest beauty technology and create an environment in which various KC-certified beauty devices can be used to improve the quality of skin care services, and at the same time provide a device safety education program for proper use of skin care devices and effective skin care. This study does not study all adults in their 20s and 50s, so it has limitations in generalizing the results of this study. In the future, it is suggested to conduct an in-depth follow-up study in consideration of various demographic samples, various factors that can affect the effectiveness and risk perception of skin care devices and risk perception in skin care rooms.

Journal of the Korean Society of CosmetologyVol. 30(6)
Seokyeong University (KR)
Openalex Percentile: Top 65%
Consumer Perception and Purchasing Behavior
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A Study on Differences in Perception of Effectiveness and Risk in Home Care Beauty Devices and Risk in Skin Care Devices: Targeting Adult Men and Women — Chae-Won Lim, Eunsung Kim, et al. · Journal of the Korean Society of Cosmetology (2024) | TGRS Research Map | TGRS