INFOBUSINESS AS A NEW DIGITAL PHENOMENON IN THE SOCIO-ECONOMIC SPHERE OF RUSSIA: POSSIBILITIES OF MODELING AND REGULATION

Digital technologies are known to have high potential for economic growth, to promote social and political communications. They are platforms for the implementation of new business ideas. New digital phenomenon ”— the information business ”— is investigated in the article. How does information business affect the economy and society? This question determines the main topic for discussion. The following methods were used in the article: system analysis, content analysis, sociological survey, comparative analysis, cluster analysis, fuzzy logic methods, mathematical modeling. The purpose of the article is to determine the relationship and spread of new digital technologies and phenomena in the socio-economic and political spheres of Russia. There are such results as recommendations on the transformation of socio-economic relations, modeling and state regulation of processes in the information environment in the article. At the same time, mathematical methods for studying the tasks are proposed.