Research on the Design of Cultural Creative Products Based on the Traditional Craft of Shouzhuo Ceramics

With the rapid development of the cultural and creative industries, the innovative design of traditional crafts has become an important avenue for promoting their sustainable development. As one of the most significant representatives of Chinese traditional ceramic culture, Shouzhuo Ceramics boasts a long history and unique craft characteristics. This paper discusses the application of Shouzhou traditional ceramics in modern culture and creative product design.. First, the paper briefly reviews the historical development and craftsmanship features of Shouzhuo Ceramics, analyzing their uniqueness in terms of glaze colors, patterns, and shapes. Second, it proposes methods for integrating traditional craftsmanship with modern design concepts, in line with the development trends of the cultural and creative industries. Through specific design cases, this paper examines how the traditional elements of Shouzhuo Ceramics can be transformed into creative and marketable products. Finally, the article summarizes the challenges faced in the creative product design process, especially in balancing commercialization with cultural inheritance, and provides outlooks for future research directions.