Sentiment Analysis of TIMNAS Indonesia's Participation in the Asian Cup U23 2024 on X Using Naive Bayes and SVM

This study aims to analyze the sentiment of the Indonesian public regarding the participation of the Indonesian National Team in the 2024 U-23 Asian Cup through the social media platform X. Sentiment analysis is crucial for understanding public perception and its impact on support for the national team. The research methodology involves collecting user comments on X related to the team's performance during the tournament, followed by data cleaning. The dataset is manually labeled, with 80% used as training data for algorithmic model training and the remaining 20% as test data, classified using Naive Bayes and Support Vector Machine algorithms. The analysis results indicate that the SVM algorithm achieves a higher % accuracy rate of 95% compared to Naive Bayes, which achieves 87%. The majority of the 3367 opinions analyzed express positive or satisfactory sentiments towards the national team's participation. However, there are fewer negative sentiments, highlighting areas requiring team management's attention. This study provides valuable insights into public perception of the Indonesian National Team. Furthermore, these findings can inform policymakers and team managers' decision-making to enhance the team's quality and performance in the future.