Implementation of SDG 9: Innovation in the Indonesian Batik Industry Through Business Digitalisation

Objectives: This paper is to describe the implementation and training of business digitalisation for women batik artisans in Bojonegoro Regency, East Java. This paper supports the implementation of SDG number 9 related to industry, innovation and infrastructure. Theoretical Framework: Micro, Small and Medium Enterprises (MSMEs) are one of the businesses that have a major contribution to the economy in Indonesia. Indonesia has many MSMEs spread across various regions in Indonesia and is a vital sector for the economy. Therefore, business digitalisation can be an opportunity for growth and competitiveness. Method: the implementation of the activity was carried out in 7 stages, namely coordination, data collection, technology design, technology manufacturing, guidebook making, introduction and training, discussion and evaluation. Result and Discussion: The result of this activity is the production of two technologies that are applied to the Batik Sesa business, namely a website as a means of digital marketing and Access-based financial management applications. Result Implication: The partners claimed to be happy and very helpful with the implementation of the technology that has been presented. However, the partners said that adapting to the use of technology in their business takes a long time because the technology is new so it needs a learning process to get used to its use. Originality/Value: This paper presents a model of technology development and application in the batik industry in Indonesia, where the business actors are women.