Employee Engagement as a Strategic Pillar: A Case Study of Ooredoo Oman’s Organizational Resilience and Success

Employee engagement is a vital driver of organizational performance, particularly in dynamic and competitive industries. This study explores how Ooredoo Oman leverages employee engagement strategies to foster organizational resilience and achieve sustained success. Drawing on secondary data sources, this research highlights the innovative practices employed by Ooredoo, including team-building initiatives, transparent communication channels, and professional development programs. Findings indicate that these efforts not only enhance employee satisfaction and loyalty but also contribute to the company's ability to adapt to challenges and maintain a competitive edge. The study concludes with practical recommendations for multinational companies aiming to implement employee engagement as a strategic pillar for resilience and long-term growth. This study provides a replicable framework for MNCs to integrate employee engagement practices tailored to regional cultural dynamics, addressing a critical gap in the global literature.

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Publication Details

Journal
Journal of Management World
Published
2024-12-26
DOI
https://doi.org/10.53935/jomw.v2024i4.434
Citations
3
Primary Topic
Organizational and Employee Performance
Type
article
Field-Weighted Citation Impact
1.04
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article

Employee Engagement as a Strategic Pillar: A Case Study of Ooredoo Oman’s Organizational Resilience and Success

Mohamad Shah Kassim, Hisham Al Ghunaimi
3 citations
Journal of Management World
Organizational and Employee Performance
1.04
article

Employee Engagement as a Strategic Pillar: A Case Study of Ooredoo Oman’s Organizational Resilience and Success

Mohamad Shah Kassim, Hisham Al Ghunaimi
article en
3 citations

Abstract

Employee engagement is a vital driver of organizational performance, particularly in dynamic and competitive industries. This study explores how Ooredoo Oman leverages employee engagement strategies to foster organizational resilience and achieve sustained success. Drawing on secondary data sources, this research highlights the innovative practices employed by Ooredoo, including team-building initiatives, transparent communication channels, and professional development programs. Findings indicate that these efforts not only enhance employee satisfaction and loyalty but also contribute to the company's ability to adapt to challenges and maintain a competitive edge. The study concludes with practical recommendations for multinational companies aiming to implement employee engagement as a strategic pillar for resilience and long-term growth. This study provides a replicable framework for MNCs to integrate employee engagement practices tailored to regional cultural dynamics, addressing a critical gap in the global literature.

Journal of Management WorldVol. 2024(4)
University of Technology Malaysia (MY)
Openalex Percentile: Top 18%
Organizational and Employee Performance
1.04
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Employee Engagement as a Strategic Pillar: A Case Study of Ooredoo Oman’s Organizational Resilience and Success — Mohamad Shah Kassim, Hisham Al Ghunaimi · Journal of Management World (2024) | TGRS Research Map | TGRS