Evaluating technological intelligence dimensions in innovative startups: A confirmatory factor analysis approach

This article aims to study technological intelligence in innovative startups in Algeria using Kerr’s model. Technological intelligence consists of four main dimensions: intelligent systems, competitive intelligence, market intelligence, and intelligent processes. To collect data, a questionnaire was distributed to a sample of 255 innovative startups in Algeria, and the data were analyzed using confirmatory factor analysis (CFA) with Smart PLS software. The results indicated that the two-dimensional model combining intelligent systems and competitive intelligence provided the best fit, with a relationship value of 0.605 between these two dimensions. On the other hand, the relationship between market intelligence and competitive intelligence was weak, with a value of 0.281, reflecting the limited use of analytical methods by startups to monitor competitors. Based on these findings, the study recommends that innovative startups in Algeria enhance their use of competitive intelligence and intelligent systems to improve decision-making processes. Additionally, these startups should make better use of available market technologies to develop their products and services, while focusing on continuous competitor analysis and identifying opportunities. In conclusion, technological intelligence is a strategic element for startups, helping them improve their performance and achieve a competitive edge in the changing business environment in Algeria.