Fashion Sector and Artificial Intelligence Applications

Artificial intelligence is one of the technologies that has been used in different stages of the fashion sector for a long time. Recently, with the emergence of new artificial intelligence tools such as ChatGPT and Midjourney, the fashion sector has begun to become one of the centers of these applications. The industry's picture of using artificial intelligence applications has strengthened the idea that artificial intelligence, which is on the agenda of fashion, may be the technology that will draw the future of fashion. Artificial intelligence technologies can be used in different areas in the fashion sector. In this field, it provides benefits in its processes and methods, especially in fashion design. Artificial intelligence technologies are used more intensively in the fashion sector in areas such as the design process, demand forecasting, selection (preference determination), and communication. Artificial intelligence applications, which have been one of the most frequently discussed topics of recent times with the advantages they offer to the sector, have managed to become one of the most important topics of today. In this context, in this article, artificial intelligence applications used in the sector are included and sample model analyzes are made with ChatGPT. In this context, the study aimed to reveal the situation of artificial intelligence applications in the fashion sector and emphasized the advantages it offers to the sector by presenting some examples.