THE ROLE OF ARTIFICIAL INTELLIGENCE TECHNOLOGY ADOPTION IN ENHANCING AUDIT AND FINANCIAL REPORTING QUALITY WITHIN DIFFERENT GOVERNANCE ENVIRONMENTS

This study investigates adopting artificial intelligence (AI) technology to enhance audit and financial reporting quality (FRQ) within different governance environments. The research explores how AI adoption can improve audit quality (AQ) in changing governance environments and seeks to understand the interplay between AI technologies and governance structures (corporate governance, regulatory frameworks, and ethical standards) in auditing processes. The study also examines the potential of AI to address common audit challenges and enhance the efficiency and effectiveness of audits, as well as how its impact varies in different governance contexts. The study was conducted in Turkey with a sample of 650 auditors. Adopting AI in accounting practices is further influenced by organisational readiness (organisational) and attitudes (individual) towards technology, as outlined in the technology readiness index (TRI) and the Technology Acceptance Model (TAM). This study contributes to the existing literature by highlighting auditors' and accountants' perceptions of AI's contribution to enhancing AQ and FRQ within different governance environments.