Efektivitas Program Pengembangan Usaha Mikro oleh Dinas Koperasi dan Usaha Mikro Kabupaten Jember

Microenterprises are the largest business population in Indonesia, reaching 99.62 percent. Jember Regency has a number of micro businesses of approximately 500,000 to be one of the contributors to the very large GRDP and is a priority for the economic recovery of Jember Regency after the co-19 pandemic through the micro business development program. The implementation of the micro business development program by the cooperative and micro business office of Jember Regency is effective, in accordance with the suitability theory of David C Korten. Some examples of development programs carried out are technological guidance, licensing facilitation, and marketing assistance. The success of this program implementation cannot be separated from the factors that support the program, namely the commitment of the implementing actors and the enthusiasm of the micro business actors. One of the shortcomings of the program is human resources, from the implementing organization and also from the beneficiaries themselves.

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Publication Details

Journal
e-Sospol
Published
2024-12-21
DOI
https://doi.org/10.19184/esospol.v11i4.4281
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
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article

Efektivitas Program Pengembangan Usaha Mikro oleh Dinas Koperasi dan Usaha Mikro Kabupaten Jember

Sutomo Sutomo, Anwar Anwar, Fitri Dwi Ardiyanti Fitri Dwi Ardiyanti
e-Sospol
SMEs Development and Digital Marketing
article

Efektivitas Program Pengembangan Usaha Mikro oleh Dinas Koperasi dan Usaha Mikro Kabupaten Jember

Sutomo Sutomo, Anwar Anwar, Fitri Dwi Ardiyanti Fitri Dwi Ardiyanti
article en

Abstract

Microenterprises are the largest business population in Indonesia, reaching 99.62 percent. Jember Regency has a number of micro businesses of approximately 500,000 to be one of the contributors to the very large GRDP and is a priority for the economic recovery of Jember Regency after the co-19 pandemic through the micro business development program. The implementation of the micro business development program by the cooperative and micro business office of Jember Regency is effective, in accordance with the suitability theory of David C Korten. Some examples of development programs carried out are technological guidance, licensing facilitation, and marketing assistance. The success of this program implementation cannot be separated from the factors that support the program, namely the commitment of the implementing actors and the enthusiasm of the micro business actors. One of the shortcomings of the program is human resources, from the implementing organization and also from the beneficiaries themselves.

e-SospolVol. 11(4)
Universitas Jember (ID)
Partnerships for the goals
Openalex Percentile: Top 55%
SMEs Development and Digital Marketing
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Efektivitas Program Pengembangan Usaha Mikro oleh Dinas Koperasi dan Usaha Mikro Kabupaten Jember — Sutomo Sutomo, Anwar Anwar, et al. · e-Sospol (2024) | TGRS Research Map | TGRS