Public communication and outreach by mosquito programs in the United States

Blood feeding female mosquitoes cause itchy welts and can transmit pathogens that cause diseases such as chikungunya, malaria, West Nile encephalitis, and Zika. Mosquito control programs conduct mosquito, pathogen, and epidemiological surveillance, carry out source reduction, treat mosquito habitats with larvicides or adulticides, and disseminate information to the public. Here, 100 organizations (e.g., private/public mosquito control programs, national professional mosquito/pest control associations) in the United States were asked to complete a survey (N = 39 respondents) about their public communication and outreach efforts. Results indicate most programs (N = 27, 69%) have dedicated personnel for public communication. A checklist was constructed to compare communication strategies between a subset of program websites and Facebook pages. Recommendations for improving public communication and outreach strategies (e.g., digital tools, more frequent updates, public engagement strategies) for mosquito control programs are discussed.

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Publication Details

Journal
PLOS Global Public Health
Published
2024-12-19
DOI
https://doi.org/10.1371/journal.pgph.0003804
Primary Topic
Mosquito-borne diseases and control
Type
article
Field-Weighted Citation Impact
0.00
Controls
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article

Public communication and outreach by mosquito programs in the United States

Jo Anne G. Balanay, Sachiyo M. Shearman, Stephanie L. Richards, Nicole Thomas
PLOS Global Public Health
Mosquito-borne diseases and control
article

Public communication and outreach by mosquito programs in the United States

Jo Anne G. Balanay, Sachiyo M. Shearman, Stephanie L. Richards, Nicole Thomas
article en

Abstract

Blood feeding female mosquitoes cause itchy welts and can transmit pathogens that cause diseases such as chikungunya, malaria, West Nile encephalitis, and Zika. Mosquito control programs conduct mosquito, pathogen, and epidemiological surveillance, carry out source reduction, treat mosquito habitats with larvicides or adulticides, and disseminate information to the public. Here, 100 organizations (e.g., private/public mosquito control programs, national professional mosquito/pest control associations) in the United States were asked to complete a survey (N = 39 respondents) about their public communication and outreach efforts. Results indicate most programs (N = 27, 69%) have dedicated personnel for public communication. A checklist was constructed to compare communication strategies between a subset of program websites and Facebook pages. Recommendations for improving public communication and outreach strategies (e.g., digital tools, more frequent updates, public engagement strategies) for mosquito control programs are discussed.

PLOS Global Public HealthVol. 4(12)
East Carolina University (US)
Good health and well-being
Openalex Percentile: Top 64%
Mosquito-borne diseases and control
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