Opinion: Develop a design thinking culture to better manage knowledge in the age of AI

We are in the new age of AI disruption and uncertainty and if we do not create a transformation in corporate culture, our business will be in chaos. Customers prefer smart homes, smart workplaces, smart friends, and most importantly, smart bosses. Customers also experience interaction with technology more intuitive, innovative, and enjoyable. Organizations need to analyze these new needs of customers and adapt their corporate culture in-house to these new needs in order to better meet customers’ emerging needs. Creating a design thinking culture is what today’s organizations need to better manage knowledge and understand what delights customers more as organizations build customer.

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Publication Details

Journal
Business Information Review
Published
2024-12-19
DOI
https://doi.org/10.1177/02663821241310382
Primary Topic
Design Education and Practice
Type
article
Field-Weighted Citation Impact
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article

Opinion: Develop a design thinking culture to better manage knowledge in the age of AI

Michael J. Provitera, Mostafa Sayyadi
Business Information Review
Design Education and Practice
article

Opinion: Develop a design thinking culture to better manage knowledge in the age of AI

Michael J. Provitera, Mostafa Sayyadi
article en

Abstract

We are in the new age of AI disruption and uncertainty and if we do not create a transformation in corporate culture, our business will be in chaos. Customers prefer smart homes, smart workplaces, smart friends, and most importantly, smart bosses. Customers also experience interaction with technology more intuitive, innovative, and enjoyable. Organizations need to analyze these new needs of customers and adapt their corporate culture in-house to these new needs in order to better meet customers’ emerging needs. Creating a design thinking culture is what today’s organizations need to better manage knowledge and understand what delights customers more as organizations build customer.

Business Information Review
Barry University (US), Australian Institute of Business (AU)
Openalex Percentile: Top 76%
Design Education and Practice
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Opinion: Develop a design thinking culture to better manage knowledge in the age of AI — Michael J. Provitera, Mostafa Sayyadi · Business Information Review (2024) | TGRS Research Map | TGRS