A Study of Video Narratives of Caregivers of Children with Cancer Through the Lens of Media Geography

The purpose of this study was to analyze the narrative content of anti-cancer videos posted by caregivers of children with cancer on the Jieyin platform. Through coding and analysis of 192 anti-cancer videos posted by 10 caregivers, it was found that these videos focused on four main areas: documenting the child's cancer journey, expressing the emotional stress associated with caregiving, raising public awareness of childhood cancer, and raising money for charity. The study suggests that the Shakeology platform is not only a tool for caregivers to document and share their sick child's treatment process, but also an important avenue for emotional catharsis, social support, and raising financial resources. These anti-cancer video contents have contributed positively to raising public awareness and understanding of childhood cancer, while helping families of children with cancer to better cope with life's challenges.