Designing an innovative SEO marketing plan to promote Indonesian tourism using AI-driven tool

This study adopts the descriptive research method to design an innovative SEO marketing plan aimed at promoting Indonesian tourism using AI-driven tools, specifically SEO.AI. The objective is to explore how artificial intelligence can be leveraged for enhancing keyword generation, content creation, and overall SEO optimization to boost the visibility of Indonesian destinations on global search engines. The research identifies high-volume tourism-related keywords like Bali, Komodo Island, and Raja Ampat and develops a step-by-step SEO strategy, including AI-powered content generation, website optimization, and link-building techniques. Through this process, the study demonstrates the effectiveness of AI-driven tools in streamlining SEO tasks and improving search engine rankings, providing practical implications for the tourism industry. The findings suggest that using AI for SEO can significantly enhance the digital presence of Indonesian tourism. However, the research also acknowledges certain limitations, such as dynamic search trends and external influences on tourism. Future studies are recommended to explore additional digital marketing strategies and assess the long-term impact of AI-driven SEO methods on tourism marketing.

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Institutions

Publication Details

Journal
Indonesian Tourism Journal.
Published
2024-11-30
DOI
https://doi.org/10.69812/itj.v1i3.71
Citations
1
Primary Topic
Digital Marketing and Social Media
Type
article
Field-Weighted Citation Impact
1.13
Controls
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article

Designing an innovative SEO marketing plan to promote Indonesian tourism using AI-driven tool

Siti Marpuah, Asep Koswara
1 citations
Indonesian Tourism Journal.
Digital Marketing and Social Media
1.13
article

Designing an innovative SEO marketing plan to promote Indonesian tourism using AI-driven tool

Siti Marpuah, Asep Koswara
article en
1 citations

Abstract

This study adopts the descriptive research method to design an innovative SEO marketing plan aimed at promoting Indonesian tourism using AI-driven tools, specifically SEO.AI. The objective is to explore how artificial intelligence can be leveraged for enhancing keyword generation, content creation, and overall SEO optimization to boost the visibility of Indonesian destinations on global search engines. The research identifies high-volume tourism-related keywords like Bali, Komodo Island, and Raja Ampat and develops a step-by-step SEO strategy, including AI-powered content generation, website optimization, and link-building techniques. Through this process, the study demonstrates the effectiveness of AI-driven tools in streamlining SEO tasks and improving search engine rankings, providing practical implications for the tourism industry. The findings suggest that using AI for SEO can significantly enhance the digital presence of Indonesian tourism. However, the research also acknowledges certain limitations, such as dynamic search trends and external influences on tourism. Future studies are recommended to explore additional digital marketing strategies and assess the long-term impact of AI-driven SEO methods on tourism marketing.

Indonesian Tourism Journal.Vol. 1(3)
Universitas Pramita Indonesia (ID), Tun Hussein Onn University of Malaysia (MY)
Decent work and economic growth
Openalex Percentile: Top 14%
Digital Marketing and Social Media
1.13
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Designing an innovative SEO marketing plan to promote Indonesian tourism using AI-driven tool — Siti Marpuah, Asep Koswara · Indonesian Tourism Journal. (2024) | TGRS Research Map | TGRS